Veteran Hilton Manager Named CHTA President -2020

New CHTA President Pablo Jose Torres Sojo

CHTA President is Puerto Rico’s Caribe Hilton general manager Pablo Jose Torres Sojo. He is elected president of the Caribbean Hotel and Tourism Association (CHTA).

A veteran of the hospitality industry, he takes over from Barbados hotelier Patricia Affonso-Dass who presided over the association for the past two years, which represents the private sector interests of the Caribbean’s bread and butter sector.

Affonso-Dass proudly passed the gavel to Torres at the CHTA Annual General Meeting, which took place virtually on Friday, October 16, 2020, pledging her continued support during his presidency: “I want to thank Pablo for taking on this important leadership role at this critical time for the industry. His experience and understanding of tourism’s challenges are what we need during these difficult times. I know I join our leadership team at CHTA in committing our full support for his presidency.”

The new CHTA President Torres has a long and distinguished relationship with hotel and tourism associations throughout the Caribbean. Before being elected to the CHTA presidency, he served as CHTA’s Fifth Vice President and was a member of the Association’s Executive Committee, its core decision-making body. A former director and Vice President for the Bahamas Hotel and Tourism Association, he also served for over two years as Chairman of the Board for the Puerto Rico Hotel and Tourism Association and leads its General Managers & Owners Committee.

Frank Comito, CEO and Director General of CHTA, welcomed Torres into his new role, and the wealth of experience he brings to the important post: “Pablo is a good tourism professional, who knows and understands our industry cares for the region on a deeply personal level. His understanding of all aspects of the hotel industry, his experience with local associations, and the on-the-ground challenges which he has faced and met in dealing with major crises like storms and hurricanes, zika, and now Coronavirus Disease 2019, have prepared him to take on this important role, as the industry works its way out of the COVID-19 pandemic.” 

Pablo Jose Torres Sojo is CHTA President

Commenting on his new role, Torres stated: “It is a great honor to receive the support of such a distinguished group of highly experienced professionals who, with CHTA and their companies and organizations, will be at the very forefront of the Caribbean’s post-pandemic economic recovery. I am confident that working collectively as one, we will see our sector and the region’s main economic driver emerge from this crisis much stronger, much like we saw Puerto Rico’s tourism industry make a dramatic comeback following Hurricane Maria,” he said.

CHTA President Torres started in the hotel industry as a food and beverage trainee and completed hospitality-related studies at Colegio Universitario Hotel Escuela de Venezuela and Hocking College in Ohio. Over his 31-year career, Torres has kept abreast of industry trends and made professional development a priority, obtaining additional certifications in hotel real estate investment, strategic leadership, revenue management, financial management, and food and beverage management. 

He credits the professional development focus of Hilton International and the mentorship of Hilton’s top hoteliers to provide the support that has been essential to his success in the industry. 

He has held several key leadership positions with internationally recognized hotel companies throughout the Caribbean and Latin America, including Starwood, InterContinental, Four Seasons, and Hilton. For the past six years, he has served as General Manager at the Caribe Hilton in San Juan, Puerto Rico, having previously held the position at the British Colonial Hilton Nassau in The Bahamas and the Hilton Short Hills in New Jersey.

Bilingual in English and Spanish, Torres brings broad international experience to the role, having worked in countries as diverse as Belgium, Germany, South Korea, Israel, Ecuador, Mexico, Colombia, The Bahamas, Trinidad, Jamaica and Aruba, as well as the United Kingdom.

Torres will serve as CHTA president for the next two years.

    About the Caribbean Hotel and Tourism Association (CHTA)

The Caribbean Hotel and Tourism Association (CHTA) is the Caribbean’s leading association representing national hotel and tourism associations’ interests. For more than 55 years, CHTA has been the backbone of the Caribbean hospitality industry. Working with some 1,000 hotel and allied members, and 33 National Hotel Associations, CHTA is shaping the Caribbean’s future and helping members to grow their businesses. Whether helping to navigate critical issues in sales and marketing, sustainability, legislative issues, emerging technologies, climate change, data and intelligence, or looking for avenues and ideas to better market and manage businesses, CHTA helps members on issues that matter most.

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